Fons Trompenaars breaks down
culture into 3 layers: the explicit products, norms and values, and assumptions
about existence. The outermost of these cultural levels can be observed as one
walks around Wellington. One example is the barrier comprised of tentacles,
pictured above. The barrier separates the sidewalk, located to the left of the
tentacles, from a road leading into a parking lot. Although the culture does
not lie in what the tentacle barrier divides, it is important to note that this
artwork is located in the middle of the city where pedestrians and drivers
alike can view it. This being said, the physical presence of the tentacles only
skims the surface of culture. It is not until these explicit products are
interpreted and have meanings attributed to them that a culture can more
completely be understood.
In order to gain a better sense of
culture, the second level of Trompenaars model must be examined. The decision
to use artwork to divide something as common as a road and a sidewalk suggests
that New Zealanders value appearance. They would rather use a series of basic
sculptures as a divider than insert an unsightly barricade. By using a regional
symbol, attention is drawn towards its charm and away from the fact that it is
separating the sidewalk from the road. In this sense, the practical purpose of
the tentacle barrier is understated and can be overlooked more easily than if a
standard, obtrusive barrier. Residents and visitors are able to enjoy the
artwork as they wander around Wellington.
Similarly, the choice to use
tentacles for each of the sculptures insinuates that New Zealanders value lore.
The tour guide from the Museum of Wellington City and Sea mentioned that many
of these stories are regional, even though there are resemblances to those from
other regions. The tentacle barrier alludes to the Maori story of Kupe and the
Giant Wheke. In this Wellington version, Kupe and the other fisherman from his
village are not able to catch any fish because a giant wheke, or octopus, is
stealing their bait. In response, Kupe chases down and defeats this octopus.
The selection of a symbol that is tied to a story about the creation of the
land indicates the significance of this story to New Zealanders. More
importantly, it reveals New Zealanders’ regional and national pride.
By showcasing this symbol in the
middle of the city where anybody passing by can view and admire the tentacle
artwork, New Zealanders are able to publicly acknowledge the significance of
the story. The artwork serves as a reminder to residents about their culture
and stimulates oral history. As residents pass the symbolic tentacles, they are
able to relay the story of how Kupe hunted down Te Wheke o Muturangi to their
children and grandchildren. With time, stories such as this one would be told
with greater frequency as those who once heard this story share it with others.
On the other hand, the story is probably unbeknownst to most visitors. Some
visitors may just enjoy the tentacles as artwork, but others may recognize the
artwork as something more. Since Wellington is located near the coast, visitors
could extrapolate that the sea plays a significant role in Wellington’s history
due to its close proximity. Other visitors might approach a New Zealander to
inquire about what the tentacles represent, further reinforcing oral history.
Comparable to New Zealand, the
United States also has artwork with practical uses. In Oregon, highway
overpasses are decorated with metalwork of animals. Depending on the location
of the overpass, the represented animals vary depending on the subculture of
the area. For example, the grillwork on the overpasses by the Columbia River
depicts salmon. The reason for selecting salmon was in part due to the
proximity to the Columbia River, but also to allude to the importance of salmon
in Native American culture. Similarly, the overpasses near Pendleton, Oregon
display artwork of horses. In this case, the horses symbolize the annual
Pendleton Roundup. Akin to how New Zealanders would be able to recite the story
of Kupe and the Giant Wheke, Oregonians would be able to explain the
significance between the animals and a particular region. Despite being across
the globe from each other, both New Zealand and the United States both
subscribe to practical aestheticism. Since the culture of a foreign country is
often imagined by how it differs from one’s own culture, it is often the
similarities of the two cultures are mistakenly overlooked.
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